What We Think

Weinreb Group Updates the CSO List for 2013

Weinreb Group is pleased to share the updated CSO List attached here. Two years ago, this list was included in ourreport CSO Back Story.  This new list shows a 30% increase yet the total number of 35 CSOs is still miniscule next to the 6000+ publicly traded companies...

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GB Talent Show: Meet the Sustainability Sisters

Today, I have the pleasure of introducing not one, but two, Longsworths. Meet sisters Annie and Amy. Annie (the one on the right in the accompanying photo) joined Saatchi & Saatchi S as CEO a year ago. Amy is a Managing Director in PwC’s Sustainable Business...

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Ellen Quoted in Businessweek article about MGM’s CSO

I was pleased to be interviewed by Verne Kopytoff for this Businessweek article on MGM’s. Neon lights, slot machines, and flat screen TVs at MGM’s (MGM) U.S. casinos gobble up enough electricity to power a city. A year’s supply of water for showers, swimming pools,...

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GB Talent Show: Confessions of a VERGE Virgin

VERGE has been dangled in front of me for a couple years, but I didn’t take the plunge until last month, for VERGE SF. Like many things in life, I didn’t get what all the hype was about until I experienced it for myself. I thought it may be just another sustainability...

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Article in Forbes on Creating Brands for the Future part 2

Check out my recent article in Forbes. Part Two: Creating Brands for the Future Last week we asked KoAnn Vikoren Skrzyniarz, creator of Sustainable Brandsthe question, “Why sustainable brands, why now?” In part two here, we ask KoAnn about her success with community...

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Article in Forbes on Creating Brands for the Future

Check out my recent article in Forbes. Creating Brands for the Future: One Woman's Quest for Sustainable Brands Over the past two decades, KoAnn Vikoren Skrzyniarz has been a creator of big things.  She is a creator of brands in general and most recently she is the...

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GB Talent Show: Andy Ruben: Breaking out of the big-box

Prior to co-founding yerdle, a startup launching today, Andy Ruben held several roles over a decade at Walmart, including serving as its first head of sustainability, from 2004 to 2007. I am fascinated with Ruben’s transformation from corporate giant to entrepreneur....

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